Hola! I’m an Art Director and Designer, I partner with brands to discover and express their unique essence. My approach blends strategic thinking, trend hunting, and a passion for bold, clever design.
Hola! I’m an Art Director and Designer, I partner with brands to discover and express their unique essence. My approach blends strategic thinking, trend hunting, and a passion for bold, clever design.
Coordinape is a platform for web3 DAOs to quickly and fairly distribute resources to contributors. Their platform shifts the way individuals and communities interact with each other, encouraging a symbiotic interconnectedness that fosters more efficient collaboration and decision making.
The visual identity centers around this idea of symbiosis which is reflected in both the wordmark, monogram & illustration system.
Illustrations are one of the most essential elements for Coordinape's identity. The illustrations represent the contributions and giving moments between collaborators. These visuals aim to bring to life the living and breathing nature of DAOs and the “building” that is happening in real time.
Client: Coordinape
Creative Direction: Jessica Walsh
Art Direction: Ryan Haskins
Strategy: Alexa Lombardo & Lauren Walsh
Copywriter: Alexa Lombardo, Alexander Nuccio & Maggie Giles
Producers: Luciana Almeida, Chanel Harper
Lead Designer: Juanse Carvajal & Riisa Liao
Design: Pablo Garcia Robla, Zitong Zhao, Javier Gutierrez, Julio Zimmenez, Nicole Belskaya, Kaan Iscan, Lorenzo Cobo, Eveling Salazar, Trey Holt, Sasyk Mihal, Fernando Farfán, Luiza Pfeifer, Tais Kahatt, Yuxin Zhou, Marie Ducrocq, Jacob Hwan Lee, Kristýna Jenčová, Jonas Rudis, Sofia Noronha, Claudia Nazionale, Leila Čičić
Motion Design: Daniel Zepeda & Pablo Garcia Robla
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